Skip to main content

About Us


This blog is created to share information and latest insights, and also to break down facts and figures to narrow it down to a satisfactory conclusion. Plus I will share trends, technology, culture, and lifestyle. Your feedbacks are always welcome.

Comments

Popular posts from this blog

Who are Askholes? How to beat them in their own game?

What does the word Askhole mean? Askhole is a slang term that internet coined a little while ago.  You can guess, that it's the conjunction of two of two rather unflattering adjectives. Ask + Asshole = 'AskHole' Who is an Askhole? Urban Dictionary defines, Askhole as A person who constantly asks for your advice, yet ALWAYS does the complete opposite of what you told them to do. "Oh my God, Sheldon is such a total askhole!!! He always asks me what he should do about this or that and I give him my opinion, BUT he just NEVER listens to my advice. Rich just goes ahead and does what he wants to do in the first place. I don't know why I bother. " By now, you must have gotten a pretty good look at what the word 'ASKHOLE' means. These people live among us. They never disclose their true identity. They do their work hiding in the plain sight before we realize what they did, it's already too late. Here's what a casual conversation with an...

Doppelganger Brand Image that gave us some closure - Factors affecting Brand Identity

A quick walkthrough to Doppelgänger Brand Image A doppelgänger brand image is a company logo that has been modified in a pejorative manner. Such images are most likely to be spread via social media, or through websites of anti-brand activists such as Adbusters, and are often intended to highlight ethical issues regarding the product advertised. In the pursuit, it drastically affects the brand value. Also learn: Learn consumerist culture dictates consumer's market I consumers cannot be outsmarted Brand Value: Brand equity refers to a value premium that a company generates from a product with a recognizable name when compared to a generic equivalent. Companies can create brand equity for their products by making them memorable, easily recognizable, and superior in quality and reliability. source: Investopedia A 2012 study concluded that doppelgänger brand images were able to negatively affect sales. Among many reasons, the main reason that DBI occurs is that o...

Quora the best social media platform out there

Quora , probably the best social media platform. In this post, I will be talking about the usefulness of Quora . It is a platform which was founded by Adam D’Angelo who used to work at Facebook. In the wake of Facebook data breach fiasco obviously, the question pops into the mind as to which social media is foolproof and useful at the same time.  And the answer to that question is Quora (pun intended) for those who are unaware of this platform allow me to elucidate. Quora is a social media platform, it isn’t a replication of traditional social media platforms like Facebook, Google+ or Tumblr. Must read: The Complete Social Media Marketing Guide Quora is different in many ways Quora is a question-answer community (this is the indication of the pun just in case you didn’t get it), where users can ask a question and anyone can weigh in to answer the question and the answers get upvotes as a token of acknowledgment and it's free, I mean what else do you wan...